Hi! Peruse your Thursday Daily PR Brief - July 24, 2025
PR lessons from the Coldplay concert that took down a CEO; Reactive gifting, the secret weapon your PR strategy needs; Data is your PR secret weapon; more!
Read some of today's best PR and Comms industry news clips:
5 PR Lessons from the Coldplay Concert That Took Down a CEO (PR Breakdown - July 23, 2025)
Cardi B's PR Team Patientce Foster & Bun Monroe on How They Built Her Brand Beyond Music (Billboard - July 24, 2025)
What news sources AI chat bots read (Axios - July 23, 2025)
Bold Partnerships for Bold Results (O'Dwyer's - July 24, 2025)
The top frustrations PR pros have with journalists — and what they do about it (PR Daily - July 24, 2025)
Why Data Is Your PR Secret Weapon for Storytelling (PRNEWS - July 23, 2025) [VIDEO]
Influencer PR Strategies for Wellness Brands: Building Trust Through Authentic Partnerships (5W Public Relations Firm - July 24, 2025)
How to help a CEO facing 'trouble' (PRmoment (UK) - July 23, 2025)
What modern PR pros need to know about digital infrastructure risks (Agility PR Solutions - July 23, 2025)
Why Reactive Gifting Is the Secret Weapon Your PR Strategy Needs (Axia Public Relations - July 24, 2025)
Sustainability Messaging Must Evolve or Risk Losing Investors (CommPRO - July 23, 2025)
Rethinking reputation management in the age of AI (Influence (UK) - July 18, 2025)
Summary Section:
5 PR Lessons from the Coldplay Concert That Took Down a CEO
By Molly McPherson
PR Breakdown - July 23, 2025
By now, you've seen the clip. Even if you didn't want to, the algorithm made sure you did. A tech CEO. His HR chief. A Coldplay concert. A Kiss Cam. The guilt. This wasn't just an awkward moment. It was a viral in flagrante delicto. The kind of accidental exposure that turns one mistake into an internet event.
Cardi B's PR Team Patientce Foster & Bun Monroe on How They Built Her Brand Beyond Music
By Taylor Mims
Billboard - July 24, 2025
Cardi B's PR team built her brand beyond music. Here's how Patientce Foster and Bun Monroe extended her brand to fashion, beauty and more.
What news sources AI chat bots read
By Eleanor Hawkins
Axios - July 23, 2025
News stories or content generated by external sources like journalists, influencers, customers, or the general public are the top sources for AI bots like ChatGPT, Claude and Gemini, a new Muck Rack report finds.
Bold Partnerships for Bold Results
By Maggie LaCasse
O'Dwyer's - July 24, 2025
Creative collaborations between brands are a perfect strategy for delivering greater value and impact across audiences.
The top frustrations PR pros have with journalists — and what they do about it
By Allison Carter
PR Daily - July 24, 2025
If you follow me on LinkedIn, you know that I love to ask questions of my audience and share the responses here. I think it's a fascinating opportunity to crowdsource from a broad cross-section of the PR industry on various topics. I can usually predict the kinds of responses I'll get. But my most recent question surprised me. I asked a fairly provocative question: What's your biggest pet peeve about working with journalists?
Why Data Is Your PR Secret Weapon for Storytelling [VIDEO]
By Nicole Schuman
PRNEWS - July 23, 2025
Anna Rose Pardue, Director of Communications at Morning Consult, breaks down three key reasons to include data in your PR storytelling strategy.
Influencer PR Strategies for Wellness Brands: Building Trust Through Authentic Partnerships
5W Public Relations Firm - July 24, 2025
Learn how wellness brands can build trust and engage audiences through authentic influencer partnerships, from choosing partners to measuring campaign success.
How to help a CEO facing 'trouble'
By Elizabeth Howlett
PRmoment (UK) - July 23, 2025
PR and crisis PR professionals give their advice on what a good CEO statement would look like in the aftermath of Astronomer CEO's Coldplay kiss cam.
What modern PR pros need to know about digital infrastructure risks
By Jessica Perkins
Agility PR Solutions - July 23, 2025
Cyber threats target vulnerabilities that many people overlook. Outdated systems, hidden software flaws, and weak configurations open doors to disruptions and breaches, which can erode public trust more severely. PR professionals play a key role in mitigating these risks.
Why Reactive Gifting Is the Secret Weapon Your PR Strategy Needs
Axia Public Relations - July 24, 2025
Explore how reactive gifting in PR, like Marriott Hotels’ approach, uses thoughtful gestures to elevate brand loyalty, deepen engagement, and build trust.
Sustainability Messaging Must Evolve or Risk Losing Investors
By Tiffany Guarnaccia
CommPRO - July 23, 2025
As Climate Week NYC quickly approaches, many of today's leaders are executing growth plans for companies that require investment and funding. Over the last few months alone, the business environment has shifted, prompting leaders to think and communicate differently when it comes to sustainability.
Rethinking reputation management in the age of AI
By Nick Gold
Influence (UK) - July 18, 2025
Over the last couple of years, businesses have entered a whole new world where artificial intelligence can automate more of our manual tasks every day. That might sound intimidating, but it's inescapable. As AI strips back our practical responsibilities, it's your reputation that upholds your business and helps you stand out from the crowd.
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All reports made with the help of Report Mule.