Stay in the loop with Tuesday's Daily PR Brief - October 14, 2025
Comms that convert: Inside UT Austin’s recruitment playbook; PR can finally prove ROI; Multimedia trend transforming PR; and more!
Read some of today's best PR and Comms industry news clips:
Comms that convert: Inside UT Austin’s recruitment playbook (PR Daily - October 14, 2025)
How to Prepare for a Bot-Created Crisis (Spin Sucks - October 14, 2025)
16 Strategies To Keep Your Team Ahead Of Trends And Culturally Aware (Forbes - October 13, 2025)
From Politics to PR: Navigating Crisis Management (JD Supra - October 14, 2025) [PODCAST]
How AI is Making Traditional Media Matter Again (O’Dwyer’s - October 13, 2025)
Video, podcasts & infographics: The multimedia trend transforming public relations (Agility PR Solutions - October 14, 2025)
AI Won’t Replace SEO: Here’s What You Still Need (Axia Public Relations - October 14, 2025)
PR’s Shadow Game in the Epstein Scandal Exposed by Leaked Legal Network Ties (CommPRO - October 13, 2025)
Beyond the Feed: Why PR Pros Are Turning to Private Communities for Real Insight (Everything PR News - October 13, 2025)
How AI is forcing a reset in corporate communications (Meltwater - October 8, 2025)
Why PR has never mattered more in the age of AI (SportsPro Media - October 14, 2025)
PR can finally prove ROI (if you know where to look) (PR@ctical - October 13, 2025)
2025 Mid-Atlantic MarCom Summit Recap: AI Visibility and the Future of PR (EIN Presswire - October 14, 2025)
Summary Section:
Comms that convert: Inside UT Austin’s recruitment playbook
By Courtney Blackann
PR Daily - October 14, 2025
At the University of Texas at Austin’s Moody College of Communication, recruiting new students isn’t about flashy ads or slogans. It’s about telling real stories and showing how a communications degree leads to real jobs.
How to Prepare for a Bot-Created Crisis
By Gini Dietrich, Founder and CEO of Arment Dietrich
Spin Sucks - October 14, 2025
A couple of weeks ago, Allison Carter at PR Daily published an article about the Cracker Barrel logo debacle. It wasn’t the same old Monday morning quarterbacking story about the crisis. It was about new data that shows about half of the social media outcry about the logo change was fake.
16 Strategies To Keep Your Team Ahead Of Trends And Culturally Aware
By Forbes Communications Council
Forbes - October 13, 2025
Understanding cultural shifts in real time is key to staying relevant, protecting your reputation as a business and building authentic connections with your audience.
From Politics to PR: Navigating Crisis Management [PODCAST]
By Regulatory Oversight Podcast
JD Supra - October 14, 2025
In this episode of Regulatory Oversight, Stephen Piepgrass is joined by Zack Condry, co-founder of Watermark Strategies, to analyze the evolving landscape of crisis management and the critical role of strategic communication in navigating complex issues.
How AI is Making Traditional Media Matter Again
By Alev de Costa
O’Dwyer’s - October 13, 2025
Could AI, that thing that so many both fear and love, be earned media’s unlikely savior? The answer is yes—but only if it’s fed the right information… The kind of information that’s best provided by seasoned PR practitioners.
Video, podcasts & infographics: The multimedia trend transforming public relations
By Sohaib Khan
Agility PR Solutions - October 14, 2025
The field of public relations has always revolved around one central idea: storytelling. But in the age of shrinking attention spans and content overload, how those stories are told has changed dramatically.
AI Won’t Replace SEO: Here’s What You Still Need
Axia Public Relations - October 14, 2025
You’ve probably heard people claim that AI is making SEO irrelevant. But if you’re leading marketing or PR at a mid- to large-sized company, you already suspect that’s not true.
PR’s Shadow Game in the Epstein Scandal Exposed by Leaked Legal Network Ties
CommPRO - October 13, 2025
Recent media intelligence data reveals a coordinated communications effort surrounding Epstein’s legal defense. What critical ethical lessons communicators must confront when managing reputation in high-stakes, morally complex cases.
Beyond the Feed: Why PR Pros Are Turning to Private Communities for Real Insight
Everything PR News - October 13, 2025
Public relations, by nature, is externally focused—on clients, audiences, reporters, platforms. But in recent years, a shift has begun to take hold, particularly among senior practitioners: a turn inward.
How AI is forcing a reset in corporate communications
By David Hickey, Executive Director APAC at Meltwater
Meltwater - October 8, 2025
This is the new battleground for corporate communications: a landscape where misinformation travels faster than facts.
Why PR has never mattered more in the age of AI
By Louise Wells
SportsPro Media - October 14, 2025
For as long as I’ve been in the PR industry (and yes, it’s been a while), the demise of my profession has been declared with surprising regularity.
PR can finally prove ROI (if you know where to look)
By Sarah Evans
PR@ctical - October 13, 2025
Half the industry admits they cannot prove PR’s ROI. That is not a failure of PR, it is a missing data trail.
2025 Mid-Atlantic MarCom Summit Recap: AI Visibility and the Future of PR
By Issac Morgan
EIN Presswire - October 14, 2025
Our parent company, Newsmatics, made its mark at one of the largest gatherings of marketing, communications, media and other professionals in the United States. A common theme during this year’s conference in Arlington, Virginia was artificial intelligence.
If you're interested in setting up a customized report for your company or need any help with monitoring or media research feel free to reach out.
All reports made with the help of Report Mule.