Hi! It's time for your Wednesday Daily PR Brief - August 27, 2025
Entertainment PR done poorly in 2025; Controversies about racially insensitive marketing; Why PR firms shouldn't guarantee media coverage; and more!
Read some of today's best PR and Comms industry news clips:
17 Ways To Secure PR Mentions That Strengthen GEO (Forbes - August 26, 2025)
The Year PR Forgot: Entertainment Public Relations Done Poorly in 2025 (Everything PR News - August 27, 2025)
PR Firm News: Notified Partners with Profound (O'Dwyer's - August 26, 2025)
The Scoop: Controversies about racially insensitive marketing spread around the globe (PR Daily - August 25, 2025)
Women's Equality Day: A Public Relations Perspective (PRsay - August 26, 2025)
AI Gives Challenger Brands a Research Edge Big Companies Can't Ignore (CoCreations - August 22, 2025) [VIDEO]
Why PR firms shouldn't guarantee media coverage (Axia Public Relations - August 27, 2025)
EIN Essentials: AI Discoverability, MarCom Summit Preview & Forbes Spotlight (EIN Presswire - August 26, 2025)
Podcast: With "Piece of Me," KPN Tapped Gen Z Culture with Purpose (PRovoke Media - August 25, 2025) [PODCAST]
LA Tourism's director of corporate communications makes the city the main character (Ragan Communications - August 27, 2025)
11 phrases you can immediately use to improve your media interviews (Media First (UK) - August 26, 2025)
Shaping the Future of PR: A Conversation With Stella Waddington, PRSA Chicago Young Professional of the Year (Walker Sands - August 27, 2025)
Summary Section:
17 Ways To Secure PR Mentions That Strengthen GEO
By Forbes Agency Council
Forbes - August 26, 2025
As internet searches evolve toward AI-generated responses, gaining visibility in results through generative engine optimization is becoming essential. Much like traditional SEO, success with GEO depends on creating content that resonates with both audiences and algorithms—and it starts with credibility built through earned media.
The Year PR Forgot: Entertainment Public Relations Done Poorly in 2025
Everything PR News - August 27, 2025
In the glitzy, tightly curated world of entertainment, image is everything. Behind every red carpet walk, interview soundbite, or viral moment is a cadre of publicists orchestrating every word and gesture. But in 2025, something broke.
PR Firm News: Notified Partners with Profound
By Steve Barnes
O'Dwyer's - August 26, 2025
Notified forms an exclusive partnership with AI visibility and content optimization platform Profound. Racepoint Global rolls out a full rebrand. POPLIFE, a brand experience and influencer marketing agency, launches a festival division.
The Scoop: Controversies about racially insensitive marketing spread around the globe
By Allison Carter
PR Daily - August 25, 2025
America isn't the only country dealing with allegations of advertising that misses the mark in the racial and cultural sensitivity department. Plus: Trump signals another TikTok reprieve; New York crime is down but people need to feel safe.
Women's Equality Day: A Public Relations Perspective
By Sabrina Browne
PRsay - August 26, 2025
Each year on August 26, we pause to honor Women’s Equality Day, which commemorates the ratification of the 19th Amendment granting women the right to vote. This day is a moment to reflect on how far we’ve come and how far we still have to go, within our own industry of public relations and beyond.
AI Gives Challenger Brands a Research Edge Big Companies Can't Ignore [VIDEO]
CoCreations - August 22, 2025
In a revealing interview with The Measure , MX8's Tom Weiss explains how AI is rewriting the rules of marketing research.
Why PR firms shouldn't guarantee media coverage
Axia Public Relations - August 27, 2025
PR isn’t about guarantees — it’s about credibility, strategy, and trust. Learn why ethical PR firms don’t promise media outcomes and what to expect instead.
EIN Essentials: AI Discoverability, MarCom Summit Preview & Forbes Spotlight
By Issac Morgan
EIN Presswire - August 26, 2025
Today we have updates from our fast-growing Substack, a preview of a major industry summit where Newsmatics (our parent company) executives will be in attendance, and key takeaways from our latest white paper on how press releases can elevate SEO and AI discoverability.
Podcast: With "Piece of Me," KPN Tapped Gen Z Culture with Purpose [PODCAST]
By Paul Holmes
PRovoke Media - August 25, 2025
We sat down with Dave Frauenfelder, VP brand at Dutch telecom provider KPN, and Jacqueline Bosselaar, CEO and founder of HPB Het PR Bureau, to discuss the "Piece of Me" campaign, winner of our Platinum SABRE for the best public relations campaign in the EMEA region.
LA Tourism's director of corporate communications makes the city the main character
By Isis Simpson-Mersha
Ragan Communications - August 27, 2025
Meryl Vissel is the director of corporate communications at Los Angeles Tourism & Convention Board, where she helps shape the city's global story by connecting people to its culture, experiences, and development.
11 phrases you can immediately use to improve your media interviews
By Adam Fisher
Media First (UK) - August 26, 2025
Are there words and phrases you could use that would enhance your media interviews? Here are 11 we recommend in our media training.
Shaping the Future of PR: A Conversation With Stella Waddington, PRSA Chicago Young Professional of the Year
By Niki Reznicek
Walker Sands - August 27, 2025
Walker Sands’ Stella Waddington shares her PR journey and insights as PRSA Chicago’s Young Professional of the Year 2025.
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All reports made with the help of Report Mule.