Hello! Dive into your Wednesday Daily PR Brief - September 3, 2025
How that CEO can rebuild after the hat-snatching fiasco; Corporate PR in the transparency trap; An email blunder sparked a PR disaster; and more!
Read some of today's best PR and Comms industry news clips:
Cutting the fluff, not the impact, in your comms strategy (PR Daily - September 2, 2025)
How Piotr Szczerek Can Apologize and Rebuild After Hat-Snatching Fiasco (PRNEWS - September 2, 2025)
The one-hour weekly habit that can transform your PR (Purpose-Driven PR - September 3, 2025)
Rebrand Boomerang: What Public Relations Pros Can Learn From Cracker Barrel (PRsay - September 2, 2025)
5 Tips for Pitching Press Releases to Media (Amendola Communications - September 3, 2025)
Corporate PR in the transparency trap: How to survive when every word is scrutinized (Agility PR Solutions - September 3, 2025)
Rethinking press releases and the rise of AI | On Top of PR (Axia Public Relations - September 2, 2025) [PODCAST]
Katrina at 20 Exposes the Cost of Failed Crisis Leadership Once Again (CommPRO - September 3, 2025)
Comcast's top division communicator leads with bold strategies (Ragan Communications - September 3, 2025)
How an email blunder sparked a PR disaster (Media First (UK) - September 3, 2025)
Click here to uns*****ibe: How will new Gmail function impact PR? (Influence (UK) - August 26, 2025)
The K-Beauty Playbook: How Smart PR Turned South Korean Skincare into a Global Powerhouse (Everything PR News - September 3, 2025)
Summary Section:
Cutting the fluff, not the impact, in your comms strategy
By Courtney Blackann
PR Daily - September 2, 2025
Communicators are really good at addition. They're not always great at subtraction.
How Piotr Szczerek Can Apologize and Rebuild After Hat-Snatching Fiasco
By Dan Rene
PRNEWS - September 2, 2025
One viral moment can destroy a reputation overnight. And that reality played out at the US Open on August 29, 2025, when Polish CEO Piotr Szczerek snatched an autographed hat meant for a young fan from tennis star Kamil Majchrzak. The boy was left heartbroken; the internet was outraged.
The one-hour weekly habit that can transform your PR
By Rhiannon Hendrickson
Purpose-Driven PR - September 3, 2025
I'm a fan of the "PR Power Hour." It's a simple, low-pressure way to build visibility through consistent action — no big campaign required. One hour, once a week, can help you create momentum and stay visible, even when things feel chaotic.
Rebrand Boomerang: What Public Relations Pros Can Learn From Cracker Barrel
By Grace Wilbanks
PRsay - September 2, 2025
I'm sure Cracker Barrel did its homework before unveiling its new look, including focus groups, surveys, reputation analysis. Still, the public reaction was swift, loud and tumultuous. Within a week of announcing the rebrand on Aug. 19, the company walked back the changes.
5 Tips for Pitching Press Releases to Media
By Brandon Glenn
Amendola Communications - September 3, 2025
Pitching press releases to media requires personalized, timely and targeted outreach - not just blasting an announcement to a generic list.
Corporate PR in the transparency trap: How to survive when every word is scrutinized
By Matt Caiola
Agility PR Solutions - September 3, 2025
Corporate messaging no longer lives in closed circles. A statement meant for investors can find its way onto social platforms in minutes, sparking conversation among customers, employees, and the public at large. That shift has elevated corporate communications from a supporting function to a critical business discipline.
Rethinking press releases and the rise of AI | On Top of PR [PODCAST]
Axia Public Relations - September 2, 2025
Learn how AI-powered search engines take data from press releases and how they decide what to show users, with Serena Ehrlich of Notified and Jason Mudd of On Top of PR.
Katrina at 20 Exposes the Cost of Failed Crisis Leadership Once Again
By Helio Fred Garcia
CommPRO - September 3, 2025
The lessons of Hurricane Katrina remain urgent as government missteps in Texas floods show how failed crisis leadership destroys trust and costs lives.
Comcast's top division communicator leads with bold strategies
By Isis Simpson-Mersha
Ragan Communications - September 3, 2025
Quiana Pinckney, senior vice president of communications at Comcast's largest division, oversees both internal and external communications. With more than two decades of experience across agencies, law firms, Fortune 500s, and private equity-backed companies, she has led teams through IPOs, crises, integrations and transformations.
How an email blunder sparked a PR disaster
By Adam Fisher
Media First (UK) - September 3, 2025
Employees at ANZ bank found out they were losing their jobs through an automated email error. How has the bank handled the crisis?
Click here to uns*****ibe: How will new Gmail function impact PR?
By Richard Stone
Influence (UK) - August 26, 2025
Sit for a moment and imagine the utopia. You arrive at work and open your inbox and a few relevant emails from genuine human beings appear. But what there isn't, is a mountain of spam. Now that you are relaxed and feeling serene, take a second to imagine the dystopia. Your marketing funnel has dried up because all your leads have unsubscribed from the emails you send them.
The K-Beauty Playbook: How Smart PR Turned South Korean Skincare into a Global Powerhouse
Everything PR News - September 3, 2025
In this piece, we’ll unpack the anatomy of successful K-Beauty PR campaigns, analyze standout case studies, and highlight the role of top-tier PR agencies like 5W Public Relations (5WPR) in turning regional players into global icons.
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All reports made with the help of Report Mule.