Read some of today's best PR and Comms industry news clips:
Companies Keep Turning CEOs Into Thought Leaders. Research Says They're Not Always the Best Spokespeople (Inc. Magazine - September 5, 2026)
The Scoop: Influencers draw the ire of tennis' most prestigious competition (PR Daily - September 9, 2026)
New IPR Study with The Grossman Group Finds Rising Burnout Among Highly Engaged Communicators (Institute for Public Relations - September 8, 2026)
AI Agents Are the New Gatekeepers (Spin Sucks - September 8, 2026) [VIDEO]
PR's earned media moment: Why AI is fuelling optimism, not fear (PRmoment (UK) - September 3, 2026)
What PR management's style has in common with Dolly Parton's style—and what PR can learn (Agility PR Solutions - September 8, 2026)
Fred Garcia on AI, Human Judgment and Why Communication Must Rethink Its Value (CommPRO - September 8, 2026)
Q & A: Why Extracurricular Activities Matter for a Future Career in PR or Journalism (Culpwrit - September 8, 2026)
Why Claude's New Watermark Shouldn't Scare You (GroundFloor Media - September 8, 2026)
Canada Trade Fight Has Brands Navigating A New Wave Of National Pride (PRovoke Media - September 8, 2026)
Marketing (and PR's) obligation to the business if they want credibility (Sword and the Script - September 8, 2026)
A tough leadership message can fail when it tries to do too much (Ragan Communications - September 9, 2026)
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Summary Section:
Companies Keep Turning CEOs Into Thought Leaders. Research Says They're Not Always the Best Spokespeople
By Michael Kaye
Inc. Magazine - September 5, 2026
Executives can articulate a company's strategy, explain where the business is headed, and establish authority in an industry. But they aren't always the only people audiences want to hear from.
The Scoop: Influencers draw the ire of tennis' most prestigious competition
By Allison Carter
PR Daily - September 9, 2026
Influencers made a splash at the U.S. Open. But not in a good way. Plus: Elizabeth Holmes documentary succeeded in silence; '60 Minutes' tries to reclaim the narrative.
New IPR Study with The Grossman Group Finds Rising Burnout Among Highly Engaged Communicators
Institute for Public Relations - September 8, 2026
A new report from the Institute for Public Relations (IPR), in partnership with The Grossman Group, finds that communicators remain highly engaged in their work despite rising burnout.
AI Agents Are the New Gatekeepers [VIDEO]
By Gini Dietrich, Founder and CEO of Spin Sucks
Spin Sucks - September 8, 2026
Gini Dietrich takes you inside the rise of AI agents as the new gatekeepers—and why, this time, no budget on earth can buy your brand's way in.
PR's earned media moment: Why AI is fuelling optimism, not fear
By Tom Hall
PRmoment (UK) - September 3, 2026
AI uncertainty and economic instability had many bracing for the worst… yet industry forecasters are reporting a strong period for PR. This leads to the question: is optimism warranted or premature?
What PR management's style has in common with Dolly Parton's style—and what PR can learn
By Arthur Solomon
Agility PR Solutions - September 8, 2026
What PR management's style has in common with Dolly Parton's style—and what PR can learn.
Fred Garcia on AI, Human Judgment and Why Communication Must Rethink Its Value
By Fay Shapiro
CommPRO - September 8, 2026
Fred Garcia goes deeper on leadership, mentorship and the responsibility communicators have to help shape the next generation of our profession.
Q & A: Why Extracurricular Activities Matter for a Future Career in PR or Journalism
Culpwrit - September 8, 2026
I just began my freshman year of college. My parents told me to concentrate on studying and not get involved in sorority rush or other student activities this first year. But I attended a campus-wide student activities fair last week and met students who said joining PRSSA or SDX would be an easy way to get involved on campus without taking too much of my time.
Why Claude's New Watermark Shouldn't Scare You
By Anna Petr
GroundFloor Media - September 8, 2026
The new rules of AI content creation are confusing. GroundFloor Media walks through what the Claude watermark actually does and what this means for you.
Canada Trade Fight Has Brands Navigating A New Wave Of National Pride
By Diana Marszalek
PRovoke Media - September 8, 2026
As tensions with the US escalate, communications leaders say brands should resist picking sides and avoid opportunistic “maple-washing.”
Marketing (and PR's) obligation to the business if they want credibility
By Frank Strong, MA, MBA
Sword and the Script - September 8, 2026
80%-plus of CEO polled say marketing would have more credibility if they spoke the language of business and demonstrated a stronger commercial understanding.
A tough leadership message can fail when it tries to do too much
By Sean Devlin
Ragan Communications - September 9, 2026
A difficult update gets harder to process when employees have to untangle several messages at once. Before it goes out, communicators need to be clear about what employees should understand and where they can respond.
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All reports made with the help of Report Mule.

