Read some of today's best PR and Comms industry news clips:
Before You Hit Send: Making Ethics Part of the Workflow (PRNEWS - September 29, 2026)
AI Can Write The CEO's Message, But It Can't Tell Them Not To Send It (Forbes - September 30, 2026)
When a Brand Partnership Morphs into a Corporate Communications Crisis (New York Law Journal - September 30, 2026)
The Scoop: 'The right thing to do': Six Flags addresses shutdown of popular roller coaster (PR Daily - September 30, 2026)
Why your PR target list might be missing important domains (PRmoment (UK) - September 24, 2026)
Ozempic's Bitterest Side Effect: Corporate Overpromise (CommPRO - September 29, 2026)
Meta Elevates Tucker Bounds to Lead Communications and Public Affairs (PRovoke - September 29, 2026)
Ragan's 2026 Outstanding Service Award honoree on what's changed in comms over the years (Ragan Communications - September 30, 2026)
Audio vs. Video Podcasts: Which Format Do People Prefer? (Meltwater - September 28, 2026)
Nigeria's IMPR wins Grand Prix at 2026 IPRA Golden World Awards in Greece (Vanguard News - September 30, 2026)
Social top brand building channel in B2B, study finds (Marketing Week - September 28, 2026)
The UN's AI dialogue has a to-do list, with or without Washington (Resultsense - September 25, 2026)
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Summary Section:
Before You Hit Send: Making Ethics Part of the Workflow
By Matthew Marcial, CEO of PRSA
PRNEWS - September 29, 2026
Ethics in public relations often gets the most attention after something has gone wrong, but the PRSA says it should start much earlier.
AI Can Write The CEO's Message, But It Can't Tell Them Not To Send It
By Michele Caselnova, Chief Marketing & Communications Officer at Dun & Bradstreet
Forbes - September 30, 2026
Our CEO writes. He doesn’t just sign off on what others write. He writes. Increasingly, a large language model is part of that process, and he’s open about that. His drafts usually come with some version of the same question: What do you think?
When a Brand Partnership Morphs into a Corporate Communications Crisis
By Ioana Good and Natalie Magierski
New York Law Journal - September 30, 2026
Brand partnerships are designed to borrow trust to promote a product or service. A company gains access to a partner's audience, cultural relevance and credibility; the partner gains scale, commercial support and the reassurance of a familiar name. But that transfer of trust also transfers risk.
The Scoop: 'The right thing to do': Six Flags addresses shutdown of popular roller coaster
By Courtney Blackann
PR Daily - September 30, 2026
Six Flags addresses the shutdown of its popular roller coaster. Plus: McDonald's AI pricing raises franchisee concern; and Twitch's CEO explains how AI helps determine brand pairings.
Why your PR target list might be missing important domains
By Sophie Moore, Digital PR Strategy Director at Bottle
PRmoment (UK) - September 24, 2026
The growing volume of research around AI discovery continues to suggest that brand authority, earned media presence, and third-party validation all contribute to how LLMs understand and reference brands in their responses. But, recent client work we’ve carried out, suggests there could be a gap – for certain sectors, at least.
Ozempic's Bitterest Side Effect: Corporate Overpromise
By Michael Levine, Founder of Boundless Media
CommPRO - September 29, 2026
Michael Levine examines what Novo Nordisk's investor challenges reveal about the risks of overpromising and the lasting value of corporate credibility.
Meta Elevates Tucker Bounds to Lead Communications and Public Affairs
By Diana Marszalek
PRovoke - September 29, 2026
The move puts Bounds in charge of Meta's communications and public affairs operation as the company navigates scrutiny around AI, platform safety and regulation.
Ragan's 2026 Outstanding Service Award honoree on what's changed in comms over the years
By Sean Devlin
Ragan Communications - September 30, 2026
When Neil Foote covered real estate for The Washington Post in the late 1980s, he watched the Washington, D.C., area grow into a sprawling, multi-state metropolis. Foote, the executive director of Frisco Marketing Strategy for the University of North Texas' Division of University Brand Strategy and Communications, said that he's watched a similar kind of transformation in the world of communications.
Audio vs. Video Podcasts: Which Format Do People Prefer?
By Anna Amarotti, Lance Concannon
Meltwater - September 28, 2026
Do people prefer watching or listening to podcasts? Meltwater data compares audio and video podcast conversation by volume, growth, engagement, and platform.
Nigeria's IMPR wins Grand Prix at 2026 IPRA Golden World Awards in Greece
Vanguard News - September 30, 2026
Image Merchants Promotion Limited (IMPR) has won the Grand Prix, the highest honour at the 2026 International Public Relations Association (IPRA) Golden World Awards, held at the Hotel Grande Bretagne in Athens, Greece.
Social top brand building channel in B2B, study finds
By Charlotte Rogers
Marketing Week - September 28, 2026
Social media is the number one brand building channel for B2B businesses, according to new Marketing Week research.
The UN's AI dialogue has a to-do list, with or without Washington
Resultsense - September 25, 2026
As the US told the UN that AI talks must not drift towards global governance, six civil-society experts set out a concrete agenda for the UN Global Dialogue before it meets again in May 2027.
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